Challenge:
After developing a new brand position for the festival, the festival’s website was needing much more than a cosmetic overhaul. The site had been hobbled together by numerous volunteers over the course of several years and had become quite difficult to navigate and update with numerous dead links and multiple page layouts.

Solution:
Since the festival needed to disseminate a wealth of information, the site build was designed with this in mind. The new site was designed around three key templates and featured calendar and news systems that kept film buffs in the know about what was happening and when.

Results:
Wrapped in the new Pivotal Internet designed look and feel, the new Phoenix Film Festival site launched with great fanfare and received thousands of visitors with open arms. Visitors could now catch up on the previous nights events and see who the guest speakers would be the following night and where to get tickets.